MUSTANG

City of Horses

To celebrate 50 years of Mustang during the Year of the Horse, we brought the iconic pony car to the City of Horses in the heartland of Inner Mongolia. Now that’s a lot of horsepower.

To tell the backstory of this timely stunt, we created a four-part series, featuring driver Vaughn Gittin Jr. – all of them shot, edited and finished in-house.

  • Client — Ford
    Agency — GTB
    CCO – Toby Barlow
    ECD – Jon-Paul Jacques

    GTB Content Studio
    Creative Lead – Stephen Wright
    Creatives – Laura Imkamp, James Weir

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Comfort in the Extreme