The “Social Cigarettes” project reimagines today’s social platforms as products sold under strict health labeling laws. The cigarette packets are made by hand then discarded as litter around the city for passersby to discover.

This personal project is a modern homage to Eadweard Muybridge’s iconic galloping horse sequence — reimagined through a blend of digital rendering and hand-made imperfection and published as a series of 16 videos — echoing the 16 original frames of Muybridge’s animation.

I created this series as a twist on the iconic “I ❤️ NY” logo — a love letter to the city’s grottier side. It celebrates the small frustrations only locals truly know.

New York is full of unexpected wildlife, in particular the city's vast parks offer an illusion of wild possibilities. So I decided to push the boundaries of reality with this cheeky Twitter account purporting to curate crowdsourced sightings of bears living in Prospect Park.

A new typeface based on an old forgotten sign. Five letters from the past become the starting point for a new adventure in typography – the Astor Place Font.

A trilogy of short films I made while exploring the National Parks.

During the early months of the Covid-19 pandemic, almost a fifth of Manhattan’s population left the city. Over several evenings in late March, I masked-up and ventured out to capture the borough as it’s rarely seen.

As COVID-19 spread around the globe, people came together to applaud the frontline workers taking care of us. To memorializes these moments of celebration we created the Clapping Clock website.

Coronavirus changed the way we greet each other overnight. Gone were the high-fives, handshakes and fist bumps. In with the ‘elbow bump’. 



I designed the ‘Elbow Bump Emoji’ so that we can greet online like we do in the real world.

My documentary ‘The Five Dollar Movie’ is premiering tonight at the DC Independent Film Festival.

This short film is a tribute to the typographic design of New York’s most iconic print publications—The New Yorker, The New York Times, The New York Post, New York Magazine, and The Wall Street Journal.

During my time living in Shanghai, I directed Life on the Up, a short film about Cheng Jian Wen, a window washer working 474 metres above the city on the Shanghai World Financial Center.