BRUGAL RUM

The Brugal
Social Club

This Dominican rum with global ambitions needed more than a campaign, it needed a world. So we created The Brugal Social Club — a concept built to travel, scale, and honor the brand’s heritage as it moves onto the global stage.

To help elevate Brugal into a more luxurious space, we brought a considered, high-craft approach to every frame. Unfortunately, the same can’t be said for whoever placed these wild postings.

  • Client — Brugal
    Agency — Hudson Rouge
    CCO — Jon Pearce
    GCD — Luke Partridge
    CD/AD — Stephen Wright
    CD/CW — Howard Collinge
    Sr. Cw — Jaclyn Ling
    Sr. AD — Emily Babcock
    Freelance AD — Jacob Ireland

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